UPDATED Early 2013 - All information below is outdated, please view our latest Havana Journal Network advertisement placement opportunities and advertising rates.
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1. WHY MARKET YOUR BUSINESS AT HAVANAJOURNAL.COM AND ACROSS OUR HAVANA NETWORK OF SITES?
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Cuba Content and Design: HavanaJournal.com is the largest privately funded Cuba information resource in the world. We produce a wide variety of unique content along with extensive commentary on Cuba issues and information that is important to our readers. The site is designed in such a way that our readers can easily find and focus on the Cuba content that is the most interesting to them.
Search Engine Placement: HavanaJournal.com and its sister sites in the Havana Network enjoy dozens of placements in Google for desirable Cuba keywords. For a list of Cuba keywords and Google search results.
Cuba Advertising Opportunities at other Cuba Sites: We did a thorough search for medium to high traffic Cuba related sites and found over 50 worth reviewing for our Cuba Select Ranking review. We created several top ten lists based on different ratings criteria so advertisers can see the placement of HavanaJournal.com in each list. Note that most sites are run by individuals or small enterprises without ad space, universities, non-profit organizations or websites owned, controlled or influenced by the Cuban government. We were only able to find one site with a ad rate page but it is a narrowly focused pro-Embargo anti-Castro political blog.
Credibility: HavanaJournal.com is very well respected in the search engines and by loyal readers. We’ve been publishing content almost daily since March 2003 and have published more than 10,000 pages of news, information, forum posts, photos and other relevant Cuba content. HavanaJournal.com is a world renowned Cuba information resource covering Cuba business, culture, politics, travel and Cuban American issues for individuals and businesses preparing for a post-Castro post-Embargo Cuba.
Traffic: Thanks to our many years of hard work, unique content, incoming links, nearly 4000 members, dozens of high search engine placements etc, we are fortunate to have tens of thousands of unique visitors every month, many of them reading many pages of content that is relevant to their interests. So, we enjoy new visitors and repeat visitors literally every minute of every day.
Unique Visitors per Month for HavanaJournal.com
Double Click(Google) Ad Planner = about 37,000/mo (1233/day)
Sitemeter = about 45,000/mo (1500/day)
Quantcast = about 36,000/mo (1200)
Average Unique Visitors per Month = about 39,000/mo (1300/day)
Page Views per Month for HavanaJournal.com
Double Click(Google) Ad Planner = about 69,000/mo (2300/day)
Sitemeter = about 75,000/mo (2500/day)
Quantcast = about 65,000/mo (2167/day)
Average Page Views per Month = about 69,667/mo (2322/day)
You can view the complete Quantcast traffic stats and Compete traffic stats for HavanaJournal.com.
Website Rankings as of mid November 2010
We ran a comprehensive check on HavanaJournal.com at various traffic tracking websites.
Quantcast Rank: 76,283
Compete Rank: 112,116
Alexa Rank: 158,497 for US sites
October 2010 Total Unique Visitors
Quantcast: 38,807
Compete: 16,646
Google Analytics: 54,887
SiteMeter: 66,480
Notes on Statistics
Different traffic statistic sites count Unique Visitors differently. It is out understanding that Google Analytics and SiteMeter count a Unique Visitor as one visit per IP address per 24 hour period. So, if you visit HavanaJournal.com three times in one day from the same computer, your visits will only show as one Unique Visit.
With regards to Compete, it is our understanding that the count Unique Visits to mean one visit per IP address per MONTH. So, if you visit HavanaJournal.com every day for 30 days, your visit will only count as one Unique Visit.
Quantcast, Compete and Alexa allow you to compare our site to other sites so you can compare “apples to apples” within each traffic statistics sites.
However your visit is counted, we thank you 
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2. AD PLACEMENT OPPORTUNITIES:
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Your ad will appear in all of the following placements:
1. Right column placement under Cuba Marketplace box - runs site wide across 10,000+ pages.
1A. If you select the banner ad upgrade, you will have one of only four 125x125 graphic placements at the top of the right column.
2. Home page placement below the fold.
3. Placement at top of your choice of one of the following Sections: Business, Culture, Politics, Travel or Cuban Americans.
4. Marketplace page placement.
5. Directory listing in appropriate category with bold link, short text description AND category sponsorship of your choice.
6. Advertorial article will be written and posted describing your business along with welcome mention as a new site sponsor.
7. Placement at top of all Cuba Forum pages.
8. Placement at top of all Cuban Cigars pages.
9. Placement at top of all Search/Search results pages.
10. Placement at top of all Cuba Photo Gallery pages.
11. Placement at top of our Periodic Newsletter/Alerts email sent to nearly 4000 Havana Journal members.
12. Placement at top of our About Us page
13. Placement at top of Fidel Castro Watch page.
14. Placement in two news articles of your choice.
15. Placement in choice of two of our Havana Network sites as listed below.
Cohibas.com—Trademark dispute site
Cuba City Hall—Cuban document retrieval service
Havana.biz—Cuba consulting and domain names
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3. AD CAMPAIGN PRICING AND INFORMATION:
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All of the above ad placements as text link ads: $299 per month.
All of the above ad placements as banner ads: $499 per month.
COST PER THOUSAND / CPM RATES
Unique Visitors CPM
With such a site wide advertising campaign, approximately 1350 unique visitors per day will see one or more of your ads.
As seen above, we enjoy about 39,000 unique visitors per month. $299 divided by 39 = about $7.67 CPM, $599 divided by 39 = about $15 CPM)
Page Views CPM
With such a site wide advertising campaign, approximately 1350 unique visitors per day will see one or more of your ads.
As seen above, our visitors view over 69,000 pages each month. $299 divided by 69 = about $4 CPM, $599 divided by 69 = about $8.50 CPM)
Average CPM ad impressions for a News site is just over $10 CPM. HavanaJournal.com enjoys a niche audience with specialty interests regarding Cuba so we think our ad rates a
