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HavanaJournal.com: Cuba Business

Freixenet Expands Presence in Cuban Market

Posted October 27, 2003 by publisher in Cuba Business.
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DTC news

Havana.- The Spanish group Freixenet expanded its presence in the Cuban market after presenting the brand Baron Lescompte, which is bottled in the largest Antillean Island.

The bottling process is carried out in conjunction with Ciego de Avila’s Empresa de Bebidas y Licores, thanks to the assembly of a production line that cost 200,000 dollars.

This is the second line operating in the country, and each of them has a production capacity of 15,000 12-bottle boxes.

Production will increase in 2004, and there are prospects to export wines to the Caribbean market, since Friexenet’s regional office for Central America and the Caribbean is based in Cuba.

Freixenet produces white, pink and red wines, which are made in modern facilities using varieties of grape from the Mediterranean region.

Baron Lescompte, a young wine usually made with grapes from the previous year’s harvest, stands out because of the quality-price relation when its aroma, flavor and color are evaluated.

The company expects to produce 40,000 boxes of wine during the first year of production

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